Virgin is a conglomerate brand, with core business areas of travel, lifestyle and entertainment.
The
Virgin business structure and commercial set-up is such that each company under the brand operates as a separate entity. At the head of
Virgin management is tycoon Richard Branson, who wholly owns some of the Virgin companies and has majority or minority shares in others.
For more on Virgin management style, see the Virgin management articles listed below.
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Submitted by Robert Heller on Sat, 2006-07-08 21:18
Change: The need for change in business is inevitable and it is essential to act quickly when it arises - Thinking Managers by Edward de Bono and Robert Heller
Submitted by Edward de Bono on Sat, 2006-07-08 21:18
Ideas matter: Implementation without ideas is worth less than ideas without implementation - Thinking Managers by Edward de Bono and Robert Heller
Submitted by Robert Heller on Fri, 2005-04-08 15:01
Service Businesses: The increasing importance of the service industry - Thinking Managers by Edward de Bono and Robert Heller
Submitted by Robert Heller on Tue, 2005-03-08 12:39
Business Diversity: The pitfalls of diversification - Thinking Managers by Edward de Bono and Robert Heller
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