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Discover how to succeed in management with better ideas and better information than your competitors.
Letter to Thinking Managers is a unique publication from Edward de Bono and Robert Heller. It is based on the conviction that, to succeed in management, you need better ideas andbetter information than your competitors.
Edward de Bono and Robert Heller have many years of successful experience in helping managers to think more creatively. Letter to Thinking Managers concentrates on the forces - inside the individual and outside, in the dynamic marketplace - that lie behind the hard facts of today. Itis designed as a distillation of their latest discoveries and ideas.
Requiring no more than 20 minutes of your reading time, you'll be given new ideas that will illuminate your decisions and improve the performance of your business far into the future. It can do for you precisely what it does for them. Writing down these ideas for senior management reading has forced them to concentrate their thinking on the crucial issues of the day, the ones that make the vital difference between success and failure.
On subscribing you will get two monthly newsletters in one. Edward de Bono's Letter to Thinkers picks up the title of one of his most famous books, and is full of the insights for which the inventor of lateral thinking is famous. Robert Heller's Signposts for Managers spots the trends that are shaping the future - and aims to do so far in advance of the pack, as he did in books like 'The Naked Manager' and 'The Supermanagers'.
Edward de Bono and Robert Heller talk to management audiences all over the world. They both find that everywhere the concern is the same: not enough time to read, yet a real awareness that important ideas are being conceived that must be known, must be understood, and must be acted upon. Between them they have written numerous books - but they also know that many managers simply cannot find the time to read all the books, or attend all the seminars they would like.
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